Are you certified?
I was recently in the kitchen preparing some food for a bbq and listened to a podcast about merit. Certification is a verfication of merit. Its an idea that traces back through history to Aristotle and Confucious. I’ve been having a long battle with mostly older folks about the importance of education or a college degree. My argument that it is not nearly as valuable as it is sold for stands. The underlying purpose of acquiring a Bacherlors or Masters has been made clearer as it supports the right of anyone to be judged on their merits. We are entering a world in which the question of recently qualified certification is as relevant as recognzied degrees.
What plaforms should a graphic designer or email developer be certified with? This was a question that until recently had no clear beneficial answer. Now the complexities of the platforms insist that to be a qualified professional means investing time and sometimes money in passing a certification exam. I’m familiar with many platforms like Salesforce, Eloqua, Veeva, Mailchimp, Campaign Monitor, and Adobe Experience, with total confidence I can meet the expecatations of any client using these platforms. I am however not certified in all of these platforms which is a risk most in the job market does not seem to be willing to take. There are so many different marketing tools being used it would be a waste of time to pursue certificatoin in all of them, but to be a professional now you should be certified independently to be confirm your skills for you and for a potential customer/employer.
I’m happy to have added some certifications to my CV. Constant updating and verifying skills and knowledge is the only way to make it in a world that based on merit. I have spent most of my career letting my resume and portfolio speak for me to convey my capabilities to those that are interested. What I’ve learned is the game has become more competitive and doors aren’t going to open based off of experience. Developing skills over time isn’t necessarily a given anymore to ensure someone has the required expertise. I’ve added Salesforce and Veeva to my capabilities list with my Veeva Email Certification. I’ve also recently added my Mailchimp certification despite having almost 10 years of experience on the platform. I’m going to add another level of Mailchimp to be certified in their CRM and move towards foundational certification in Hubspot by the September 2021. Currently I’m 60% through my initial Adobe Campaign Standard certification for the Adobe Experience platform.
I’m a long time user of the Mailchimp email and marketing platform. Its user-friendly interface and customization options attracted me from the beginning. Since I started using the platform in 2013 it has grown into a powerful marketing tool for small and medium size companies. Mailchimp presents complex concepts in an empowering and engaging UX that enables a small business to really leverage the platforms capacity to organize, personalize, and optimize its marketing potential. I have collected the Mailchimp Foundations Certification and will be focusing on the Email Marketing and Automations certifications next.
We Are Alexander – Email (Stelara)
This email campaign was developed from XD to Adobe Exchange Manager (AEM) utilizing the strengths of both platforms to deliver an engaging experience for recipient.
Horizon Therapeutics (Amgen) – Email [Tepezza]
While working with Horizon Therapeutics from January 2022 through December 2023 I developed several Tepezza campaigns for both Adobe Experience Manager and Veeva Systems.
5 Steps To Controlling Headers In Microsoft Word
Click where you want to insert the section break.
On the Page Layout tab, click on Breaks, and then under Section Breaks, click Next Page. This will insert the section break, and text following the section break will begin on a new page.
Link to previous is available when you have more than one like section.
In the first header of each new section, deselect Link to Previous. If Link to Previous is dimmed, check to make sure a section break was created.
Type a new header or footer for this section. Now unlinked, it functions independently of the previous ones.
3, 2, 1, Motion
UTD provides aviation services and spare parts. It is in development of a complex strategy that when implemented will have a major impact in connecting the African and US aviation markets. There is a constant exchange of ideas through regular discussion of the past, present, and future direction of Africa’s aviation industry. Recently we produced one of these discussions as content for distrubtion.
Droga 5
Droga 5 is a global titan in advertising, and I was glad to be apart of the team that launched them. Primarily servicing the Tracfone and Net 10 Brands with packaging, POS/POP, instore signage, event marketing materials, and static banners. The relationship of creative and production was literally side by side as we repurposed creative into an enormous volume print mechanicals ready for print.
Spotco
Spotco got its start as the AOR for most major Broadway Theater productions and New York cultural institutions like the Guggenheim. In this loose creative environment one must collaborate with fellow creatives to arrive at a final design of keyart. The Production Designer then follows this keyart to execute all web and print materials.