US: +1 321 754 9084
DE: +4917659730552
E: ijanhilaire@one-man-gang.com
Ijan Hilaire
Graphic Design & Email MarketingAs a part of a remote creative team providing creative and technical marketing services for Novo Nordisk, Seatle Genetics (Pfizer). My primary responsibilities are to create and produce motion design materials, email design & development, print and interactive digital assets, animated banner design & development, event marketing assets, and Powerpoint presentation designs.
My core responsibilities are to ensure consistent email development for various brands. We delivered our emails through Veeva CRM, Adobe Experience Manager (AEM), and various 3rd party vendors (for events). I also contributed layout and animation skills as necessary in order to meet client needs.
09/2018 – 12/2021
I develop the marketing strategies and digital sales opportunities by managing the company CMS website (WordPress) and online inventory (Woocommerce). I reach out to customers by leveraging my background in advertising as production designer in combination with my expertise with Email Marketing (Mailchimp) and Social Media management (Hootsuite) into effective campaings. These campaigns are designed to reach our clients and new business prospects through measurable and attainable goals.
New Corporate Identity and updated marketing strategy introducing Digital Marketing techinques through updated website (design and meta data), Email Marketint (Mailchimp) and social media management. Built an inventory sales campaign with the goal of generating leads and increasing brand awareness through relevant and regular emails and social media posts. The meta data in the website linked to the awareness campaign and raised the companies Google search results ranking according to its desired association.
Creative development, production, and asset management for cultural clients throughout New York City with a focus on Broadway Theater. Designed advertising and marketing materials consistent with keyart and brand and for print, direct mail, OOH, Web banners,and email.
I was an early hire for this global titan of advertising. Our small studion worked hand in hand with global talent to deliver cutting edge creative for clients like The New Museum in NYC, as well as massive commercial branding campaigns for communications giant Tracfone/Net10.